If you haven't watch this yet, it's a very entertaining and informative way of spending the next 20 mins of your life. Although his thoughts are, of course, his thoughts, I can't help but nod and smile at many of the jabs he makes at big agencies that truly have lost touched with what is in the best interest for their clients.
Couldn't agree more with the value of transparency but can't help but think that not all consumers have their eyes open enough to embrace it.
Welcome to my world, the world of Brand Marketing.
Enjoy.
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This is really interesting thanks for sharing!!
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